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Hnc Fashion Business

Students will demonstrate a critical understanding of the strategies in marketing influenced by ethics, corporate behaviour, culture and sustainability. This unit combines the best practices of business marketing strategy to realise a project to bring a new product development to the market including the social and environmental strategies employed. Students will explore new and innovative concepts in marketing a new product and bringing that product to the market. Students examine structures, functions, roles, responsibilities and KPIs within fashion businesses, and unique selling strategies that inform and enhance sustainable business practice, in relation to the marketing function. Education & History Ba Hons Students will respond to briefs (which may include industry / live briefs) developing fashion concepts from primary research and the design development process through to final prototype garments, specifications and professional portfolio projects. The briefs require ex